PT. Dinamika Electro Plating
Brand & Design System
The visual and content identity for PT. Dinamika Electro Plating — an Indonesian industrial electroplating service company, established 1983 in Bandung. This document is the single entry point for every communication we ship: web, decks, proposals, certificates, signage.
Metal-finishing services for automotive parts, household & kitchen goods, and office supplies — built on four decades of process discipline.
DEP provides jasa electroplating — Zinc, Nickel Chrome, and Nickel Brass plating in both rack and barrel methods — to industrial customers across Indonesia. Operations are anchored by an in-house IPAL (Instalasi Pengolahan Air Limbah) using elektrokoagulasi, calibrated thickness measurement, and Salt Spray Test capability through a partner laboratory.
The brand speaks in the voice of a veteran B2B supplier: confident, procedural, and respectful. Bilingual by default — Indonesian-first body copy, English-supporting section titles — mirroring how the company already writes.
Secara konsisten melakukan perbaikan berkelanjutan untuk meningkatkan kualitas produk yang dihasilkan, output produksi, dan efisiensi kerja, dengan tetap meminimalisir dampak negatif yang ditimbulkan dari proses produksi yang berlangsung.
Menjadi perusahaan penyedia jasa electroplating, yang berfokus pada jasa plating yang berkualitas, berorientasi pada kepuasan pelanggan, harga yang kompetitif, dan efisiensi proses produksi.
Three approved variants — the full lockup, the compact mark, and a reverse mono for dark surfaces. Never redraw, never use the raster JPEG on the web.
DEP communicates as a veteran B2B industrial supplier — not a startup, not a consumer brand. Lean on dates and credentials; let the work speak.
Lean on dates and credentials — "Berdiri sejak 1983", "40+ tahun pengalaman" — never adjectives.
Customer comes first. Use Anda (formal "you") and kami ("we"), never kamu or aku.
Sentences favor process over personality. Short, clean, declarative.
Section titles often English ("Our Services"), body copy Indonesian. Mirror this rhythm.
Every color in the system reinforces the logo: a deep cobalt-blue wordmark inside a thin red rounded-rectangle border on white.
A tight three-family system — geometric display for confidence, neutral body for legibility, monospace for technical detail.
Everything is on a 4px grid. Three soft elevations. Two easings. No bouncy springs.
4px8px16px24px32px48px80px96px4px · inputs8px · buttons, cards12px · large cards20px · hero panels34px · brand frame999px · status pills120ms · micro200ms · default360ms · large surfaceease-in-outappearingA short list of the rules that protect the brand. Everything else is judgment.
--dep-blue (#054493) for primary, --dep-red (#CD090B) sparingly as accent only.Hero, services, customers, facilities, contact form — every token from this document, applied to a full landing page.
Atomic-level previews — palette, type, components, voice — plus the source assets and the full applied example.